عربي
Case study2026

arouf Tower

One apartment, reimagined for hospitality

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The brief

ne Apartment, Reimagined

A family apartment in Marouf Tower, full of character and with one of the best views in Cairo. Our task: turn it into a place guests remember, without losing what made it special.

StayBee is a Cairo-based hospitality company. We take pride in clean spaces, quick support and thoughtful touches that make every stay comfortable and memorable. This is how we approach an apartment from the first visit to the first five-star review.

PropertyMarouf Tower apartment, Cairo
ScopeInterior design, furnishing, full management
Managed byStayBee, an Airbnb Superhost
Guest rating4.88 across 57 reviews
Before

Starting Point

Carved furniture, chandeliers, Persian rugs and a skyline most hotels would envy. Beautiful, but not yet ready to host the world.

Original living room
Living
Original bedroom
Bedroom
Original sitting corner
Corner
Original second bedroom
Second bedroom
Original dining area
Dining
Original kitchen
Kitchen
Scroll to watch it changeSix rooms
01 06

The Staircase

ThenWorn stone steps, an iron balustrade and antique chairs on the landing. A hallway that felt like the back of the house.

NowDeep green walls, gilded frames and warm light turn the way upstairs into the first impression of the stay.

Move: the entrance becomes a gallery. The iron railing stays

ThenNow
Before: The Staircase
After: The Staircase
SCAN000%
02 06

The Dining Room

ThenA long wooden table, a chandelier and a Persian rug. A room made for family lunches and long afternoons.

NowThe same generous room becomes a calm oak suite: a low bed, a work desk and a wide window onto the city.

Move: gathering space becomes guest space

ThenNow
Before: The Dining Room
After: The Dining Room
SCAN000%
03 06

The Bedroom

ThenA carved velvet headboard, pink bedspreads and a dresser from another era. Lived in and loved.

NowA tufted leather bed against deep green, a wall of gold frames and a brass gramophone. A room with a story.

Move: heirlooms become character

ThenNow
Before: The Bedroom
After: The Bedroom
SCAN000%
04 06

The Bathroom

ThenA corner shower, a shell basin and tiles from another decade.

NowA glass-walled shower, brass fixtures and a mirror lit like a boutique hotel.

Move: function becomes ritual

ThenNow
Before: The Bathroom
After: The Bathroom
SCAN000%
05 06

Kitchen & Coffee

ThenA compact kitchen with a freestanding cooker, an old fridge and not much counter to speak of.

NowWhat guests actually use, within reach: a coffee station, fresh water and a little something sweet.

Move: less kitchen, more hospitality

ThenNow
Before: Kitchen & Coffee
After: Kitchen & Coffee
SCAN000%
06 06

The View

ThenA balcony with a plastic chair and a satellite dish, and a skyline that deserved better.

NowFloor-to-ceiling glass makes the same skyline the headline: a seat, a window and Cairo at golden hour.

Move: the best asset finally gets the stage

ThenNow
Before: The View
After: The View
SCAN000%
The result

ooms With Character

Each room carries its own mood, so every guest finds a favourite. The details change from room to room. The standard of care does not.

01Heritage Green room

Heritage Green

Deep green, tufted leather, gold frames and a brass gramophone.

02Natural Oak room

Natural Oak

Pale oak, cane, monochrome prints and quiet light.

03Pop Orange room

Pop Orange

A burst of orange, playful art and patterned linens.

04Soft Boho room

Soft Boho

Arched niches, macramé and rattan in sandy neutrals.

The details

inishing Touches

The small things guests photograph and remember: a smart lock that opens with a fingerprint, a welcome letter, a coffee corner, and a quiet place to sit.

Smart lock entry
Smart entry01
Welcome letter
Welcome letter02
StayBee bee sculpture by the window
The StayBee mark03
Quiet corner with mugs
Quiet corners04
Design & furnishing

ey Pieces

Every room is built around a few hero pieces, then softened with textiles, light and greenery.

Heritage Green

Tufted leather bed, gold-framed portrait wall, brass gramophone, free-standing black tub, brass fixtures.

$ —

Natural Oak

Oak desk and low platform beds, framed monochrome prints, cane chairs, round stone side table.

$ —

Pop Orange

Orange accent wall, statement art, patterned headboard, green lounge sofa, white arched shelving.

$ —

Soft Boho

Arched niches, macramé wall hanging, rattan pendant lights, woven storage, rope-framed mirror.

$ —
The process

Process

Phase 1 · Weeks —

Design Implementation

Furniture selection and procurement, professional staging and photography, interior styling and final touches.

Phase 2 · Weeks —

Market Launch

Listing creation and optimization, marketing campaign launch, first guest bookings and reviews.

Phase 3 · Ongoing

Ongoing Management

Daily operations and guest services, monthly performance reviews, continuous optimization and improvement.

The outcome

esults That Speak

0★

Average guest rating across 57 reviews on Airbnb.

Guests mention
Cleanliness28
Hospitality20
Accuracy9
Host statusSuperhost
Years hosting3
Host reviews294
Host rating4.76 ★
Occupancy—%
Avg. daily rate$ —
Net to owner$ —
Next

Apartment, Next

The same care, from the first visit to the first five-star review: design, furnishing, launch and daily operations, all handled by one team.

25%

Comprehensive management at a single commission.

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